BUITENPLAATS VAESHARTELT is a country estate located on the edge of Maastricht, in the south of Holland. The estate covers an eclectic collection of buildings; hosting a hotel, restaurants, a conference center, an event venue and more.
PROJECT: We helped Vaeshartelt to redefine its core. Bringing focus to the great variety of activities, functionalities and ideas. We explored and explained the new direction in the vision book based on the central theme; ‘Vaeshartelt geeft je de ruimte’.
SCOPE: Brand vision – Brand concept – Buyer persona development DATE: February - December 2015
SECTION BRAND DESIGN OBRECHTSTRAAT 46 3572EG UTRECHT THE NETHERLANDS